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JOE PULIZZI'S

Orangeletter

The Orangeletter (formerly called “the Random”) is delivered every other Thursday to thousands of human beings. Each issue includes my thoughts on marketing, business, finances, living to your full potential, and my quirky thoughts about ignorant people.

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The New (Old) Content Model … plus a CEX recap

How Do We Know? I’m writing this less than 24 hours after Content Entrepreneur Expo (CEX) 2024 concluded. It’s hard to express the feelings that occur when an event like this comes to an end. I’m exhausted, both physically and mentally. But I’m also still glowing (if that’s the right word) from knowing the event made a […]
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The TikTok Ban … plus, Caitlin Clark and Tiger Woods

What’s Next for TikTok? If you are a long-time reader of this newsletter, you know I’ve been predicting a TikTok ban in the United States for quite some time. Well, things are getting interesting. On Saturday, the House passed a package that included a TikTok ban or sell to US company ultimatum. On Tuesday, the Senate […]
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Publishing Direct, Key West and the Women’s Final

A New Way to Publish My new collaborative book project, The Content Entrepreneur, is now available. Please buy a copy here. And special news…we are providing free shipping to the contiguous 48 states for the launch of the book. Officially, this is my ninth book. I’ve published a book every two years since 2009. If you’ve been following me for […]
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Don’t Become a Full-Time Content Creator

My new book, The Content Entrepreneur, will be available April 9th. This book was written in collaboration with 32 amazing individuals to help content creators think and act more like content entrepreneurs. We are going to have a signing party in Cleveland at Content Entrepreneur Expo (CEX). Please join me and use code JP100 to save $100 […]
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Fixing the Book Business

Did you ever listen to something, and then get that awful feeling that something wasn’t right…but you just couldn’t put your finger on it? Last week I was listening to the Pivot podcast with Kara Swisher and Scott Galloway. It’s one of my go-to podcasts to keep up to date with the latest tech news. Kara was […]
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5 Questions to Gain More Time (plus a content tip)

NOTE: My wife asked me not to write about AI in this issue, so there will be no discussion of AI outside of this note. This note was not written by AI. Be On My Podcast in Cleveland! In the history of my podcast This Old Marketing (with Robert Rose), we’ve had four guests in 11 years. […]
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