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This Old Marketing Podcast with Joe Pulizzi and Robert Rose
231: Making Sense of a Crazy Week…plus Could Apple Buy Disney?
Joe and Robert discuss a corona virus (COVID-19) week of news in marketing, trying to make sense of what’s next. Corona virus coverage gives major publishers a huge lift in traffic, bringing in pay-wall and advertising questions. In other news, a strange report claimed that now is the time for Apple to buy Disney. […]
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Successful Content Marketers Have These 7 Traits
One of the most influential authors of my personal and career journey is Napoleon Hill. Napoleon Hill’s classic Think and Grow Rich was first published in 1937. Now, in the book’s 82nd year, Mr. Hill’s lessons are still extremely relevant and valuable. I had the opportunity to dust off my copy of Think and Grow Rich (from 1960, with […]
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The Biggest Opportunity Marketing Has Ever Seen [Content Inc. Podcast]
In episode 202 of Content Inc., Joe rambles about a number of marketing and business thoughts. That said, one opportunity is beginning to appear. With the number of media companies on the verge of closing, non-media businesses have a rather large opportunity to purchase these organizations (and audiences) at a discount. ——- Subscribe to […]
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