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Yo Digital Props – #72
Last issue of The Random I discussed what I believe is a new business model for content creators…basically…the tokenization of everything. This issue, I’d like to take you further down the rabbit hole. Hey Meta Facebook’s decision to rename their company as Meta has everyone talking about the metaverse. If you’re not familiar, the term metaverse comes from Neil Stephenson’s […]
This Old Marketing Podcast with Joe Pulizzi and Robert Rose
DraftKings Develops Content Marketing Playbook (267)
DraftKings hires a chief media offer, kicking off their formal program for content marketing and into actually buying media companies. The latest Pew social media research is out. What do we think? Facebook might be in trouble. Oh, and Americans hate social media but are addicted to it. The boys also discuss a rather […]
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Buying the US Constitution – #73
If you’ve been following along on The Random, I’ve been writing quite a bit about DAOs (check out this issue) and digital property rights (from last issue). Most of the DAO (decentralized autonomous organizations) examples I’ve been sharing are for media companies and crypto projects. Well, here’s one that really got me thinking. Earlier this week, […]
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