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A Big Amazon Problem – #119

On the most recent episode of This Old Marketing, my weekly content and marketing news podcast with Robert Rose, we talked quite a bit about fake content. Among other things, we covered how AI-generated books are everywhere on sites like Amazon and Goodreads. Btw, Amazon owns Goodreads. Basically, these AI books are being created and then […]

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If Not, Just Stop – #117

I started watching the new Wham! Documentary on Netflix. Truly an excellent resource for anyone looking for differentiation and voice. Before Wham! (George Michael and Andrew Ridgeley) became a supergroup, they released the song Wham! Rap, which was heralded as a social commentary rap. These words hit home: Do you enjoy what you do? If not, just

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Landing Page Tips, Being Useful, and the Most Important Hours of the Day – #114

Arnold: On Being Useful I made time to watch a bit of the new Arnold Schwarzenegger documentary on Netflix last weekend. It was good. And to be honest, motivating. I’m not sure I can recall another person who has been at the pinnacle of success in three different fields: bodybuilding, acting and politics. If there is a

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What Is Your Vision Quest? – #113

Podcast to Video After almost 10 years of audio-only podcasts, Robert Rose and I decided to capture our podcasts with video. If you’d like to “see” our podcast each week, please subscribe to our YouTube channel here. Episodes will be delivered every Friday morning eastern time. We will also be streaming them “live” on LinkedIn as well.

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