THE Pizza Recipe My wife and I were with out-of-town friends last week and the subject of pizza came up. If you know me, you know how important a topic like pizza is. I then told the shortened story of my Grandma Pulizzi’s famous pizza recipe, imported from Marsala, Sicily. Our friends didn’t have to
Preparing for a Recession – #88 Read More »
About Self-Efficacy I’m in the middle of reading “Fans First” by Jesse Cole, the founder of the Savannah Bananas independent baseball team. The story is truly unbelievable…how he turned an idea that everyone thought was terrible into what ESPN calls “the greatest show in baseball.” From the Banana Nanas (their senior citizen dance team) to throwing out
Fans First Approach to Business – #87 Read More »
CEX a Success! For those of you who couldn’t make it, the first-annual Creator Economy Expo was a hit. Over 350 content creators attended CEX at the Arizona Grand Resort in Phoenix. I’m thankful the reviews have been overwhelmingly positive. Because of a generous donation from book publisher Lulu, we can give away all the
Much Needed Thanks and NFT News – #86 Read More »
First off, a disclaimer. I produced this newsletter a week ago before I headed out to Creator Economy Expo in Phoenix. If my timing seems a bit off (depending on what happened in the world), now you know. Elon’s Gangsta Move I woke up last Tuesday to Elon Musk buying Twitter. Joe was sad. First
Pivot to Advertising (and Reaction to the Elon Musk/Twitter News) – #85 Read More »
It’s been a crazy couple of weeks getting ready for Creator Economy Expo. My days tend to look like this: Monday: Why did you start another event? Tuesday: Starting an event was an amazing idea. You are brilliant Joe. Wednesday: You are an idiot. Thursday: I need ice cream. Or beer. Let’s do both. Friday: What
What I am Reading, Watching and Listening to – #84 Read More »
I’m reading The Power of Regret from Dan Pink (I’m doing my homework as he is keynoting Creator Economy Expo). It’s fascinating to think we can harness something like regret, which has generally (to me) seemed like such a negative thing. How many people say no regrets? This book is making me question some things. I’m wondering, can we
The Power Of Regret – #83 Read More »
Returning to the Stage Last week I spoke at Social Media Marketing World in San Diego (see image). It was my third speech since the pandemic started and my first in 2022. I spoke about the opportunity in social tokens and NFTs (for marketers and content creators). Here’s the PowerPoint if you’d like to see it.
Rethinking Audience and Buying Power – #82 Read More »
